Last Updated on September 13, 2023 by Reiner Chase
Yes, online retailer Yesstyle is a fast-fashion e-commerce brand. The company follows a business model where it accommodates a large number of Asian fast fashion brands that sell huge volumes of rapidly changing clothing styles.
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What Is YesStyle?
YesStyle is an online retailer that offers a wide range of women’s clothing and accessories. YesStyle is also eco-friendly by using sustainable materials like recycled polyester, wool, silk, hemp fibers, and more. They work with designers from around the world including Yohji Yamamoto and Vivienne Westwood which means you’re getting high fashion without blowing your budget!
When Was Yesstyle Founded?
YesStyle was founded in 2006 by Joshua Lau, and it is headquartered in Hong Kong. The company operates as an online retailer specializing in Asian fashion and beauty products, offering a wide range of clothing, accessories, skincare, and cosmetics. YesStyle has become popular for its extensive selection of Asian fashion brands and beauty products, catering to a global customer base.
Over the years, it has expanded its offerings and services, including the introduction of its own in-house brand, “YesStyle” in 2016. The company has continued to grow and establish itself as a prominent player in the online fashion and beauty retail industry.
What Is The Difference Between YesStyle And Traditional Fast Fashion?
| Aspects | YesStyle | Traditional Fast Fashion |
|---|---|---|
| Style Diversity | YesStyle offers a wide array of styles, borrowing influences from various Asian cultures. There is a strong emphasis on unique trends, individuality and authentically representing diverse fashion senses. | Traditional fast fashion tends to follow Western trends, often producing simple, uniform styles that mirror current runway trends quickly and cheaply. |
| Quality | YesStyle often prioritizes quality over fast production times. Their products have consistently been praised for durability and usage longevity. | Quality is often sacrificed for rapid production and low cost in traditional fast fashion. Products may not be as durable and can deteriorate quickly. |
| Sustainability | YesStyle showcases many brands that are sustainable and environmentally conscious. They promote slower fashion cycles, encouraging consumers to buy less but better-quality products. | Fast fashion, by definition, encourages rapid consumption, often leading to environmental detriment. Sustainability is not a priority for most traditional fast fashion brands. |
| Pricing | Prices for YesStyle products can vary widely, but are generally reasonable, considering the quality and design uniqueness they offer. | Fast fashion items are characteristically cheap, offering the latest trends at very low prices. However, this often comes at the expense of quality. |
| Cultural Influence | YesStyle is heavily influenced by Asian culture, specifically Korean and Japanese fashion trends. The products reflect a wide range of cultural diversity. | Traditional fast fashion tends to homogenize clothing to create global trends, often lacking diversity and distinctly Western in design. |
Is YesStyle Sustainable Fashion?
YesStyle is committed to upholding the principles of sustainability. They have invested in over half a million trees and they are also partnered with organisations that work towards environmental conservation like The Nature Conservancy, which has helped them plant more than 350 000 saplings since 2010.
What Brands Are Fast Fashion?
Many fast fashion brands like Zara and H&M are not sustainable, but others are. Brands that make a lot of their clothes locally have a less environmental impact than those that outsource to countries with fewer regulations.
What Are The Criteria For Sustainable Fashion?
Fashion that respects human rights, workers’ safety, and environmental protection is seen as more sustainable than the alternative.
The six principles of textile production ethics set out in 2008 by Dr Kirsten Broady from Christiana Fashion Institute to help consumers choose ethical clothing with confidence:
Fair pay; safe working conditions; a healthy work environment; just treatment of suppliers, labour & community concerns taken into account; environmentally sound practices implemented throughout the manufacturing process including waste management and recycling efforts where possible are all considered when choosing a sustainable garment.
Does YesStyle Sell Fake Skincare?
No, YesStyle is an online retailer of Asian fashion and beauty products.
YesStyle sells a wide variety of skincare including brands like Innisfree, Laneige, and more.
Is YesStyle Clothing Reliable?
Yes, YesStyle is a reliable retailer with an extensive range of products.
YesStyle sells clothing from top brands like Nike, Adidas, and more including clothes for men, women, and children as well as shoes. The website also offers beauty products such as makeup sets for eyes, lips, and face to help you complete your look!
Is Zara Expensive?
No, Zara is not a particularly expensive brand.
The prices vary depending on where you are in the world and what product you’re looking for. Prices range from $40 to several hundred dollars but can average at around $60 per garment or accessory.
Why Is Fast Fashion So Cheap?
The prices for fast fashion are so low because they know that once the clothes come to market, consumers will want them no matter what. The more demand there is, the higher their manufacturing costs go and it’s a vicious cycle that never ends until one of two things happen:
– Consumers stop buying or start changing their shopping behavior (demand decreases)
– Companies can’t keep up with production demands anymore (costs increase).
This is why sometimes we find ourselves looking at piles of clothing in our closets wondering how much we have spent on all these items over time. It may seem like a waste of money at first, but the reality is that for most people it has become part of our routine.
First and foremost, fast fashion is cheap because it use simple designs to create garments with mass appeal. The more people buy them, the less expensive their manufacturing costs are when producing new batches. Fast fashion also keeps prices low by using inexpensive materials in production (Polyester blends rather than natural fibers)
Another reason may be due to its popularity as we have come to depend on retailers like H&M or Forever 21 for quick fixes without much thought about where these clothes actually came from and how they’re produced. This leads us to think that if something is so widely available.
References:
https://yoursustainableguide.com/is-yesstyle-fast-fashion/
https://www.ethicallyengineered.com/is-yesstyle-fast-fashion/
