Muslim culture especially for women forbids the usage of deodorants. As per their religion for both genders, the alcohol content in the deodorants makes it unsuitable for them to use. And applying sweet-scented fragrance in a public place is also considered adultery for women. The Chinese, Japanese, and other Asian countries also prefer using perfume as optional and don’t consider using it daily.
Usage Of Deodorants By Different Cultures
The smell is considered a social and cultural phenomenon in general. Let us look at the different perceptions of people about the smell from the various cultures in society.
Usage Of Deodorants By Western Cultures
The people of Western culture considered smell as most undervalued among the senses. Thus, the scientists of the 18th and 19th centuries initiated a movement termed Revaluation of the Senses. As per the academic research, people consider smell as inferior to other senses like vision and hearing.
That is why they used the colloquial term for the nose, which is usually respected. No representations exist in Western culture to explain the smelling ability, whereas ample terms are available to mention the hearing, visual, and feeling abilities.
There are fewer old factory terminologies that exist in a Western language. Also, there is no particular term to distinguish the perceptions of odors. Usually, the word smell connotes the negative meaning of lousy odor, which predominantly people think about the foul odor when they hear the word smell.
Usage Of Deodorants By Other Cultures
Apart from Western culture, people from other cultures considered smell as the emperor of all senses. People of Ongee culture from the Andaman Islands feel that fragrance defines the universe. Moreover, their calendars are constructed based on the smell of the flowers.
‘Konyune onorange-tanka?’, this is the term which was used by Ongee people to greet someone, which means How is your nose? Likewise, Serer Ndut of Senegal and Bororo of Brazil also associate the smell with personal identity. People from Bororo of Brazil associate body odor with the life force and breath odor with soul. To a greater extent, the Ndut can predict the child’s hereditary by the child’s smell.
Smell Preferences Of Different Cultures:
|Western culture||Sweet-scented perfumes|
|Dassanetch of Ethiopia||Nature of cows smell|
|Dogon of Mali||Smell of onions|
|Arabs||Saffron, Musks, Rose|
|African Bushmen||Smell of rain|
Smell Rituals Related To Usage Of Perfume
Some of the countries follow certain rituals in applying the perfume. These rituals related to perfume include:
1. In Arab countries, people use fragrance at the end of every social meal. After removing the food tray at the end of tea time, the host will bring the perfume box for people to apply to their bodies or outfits. The appearance of the perfume box indicates the meeting has officially come to an end.
2. Gifting perfume is considered an honor, which is regarded as a respectful way of welcoming people to the meeting.
3. Tzotzil people of Mexico offer incense and fragrance candles to the deities.
4. The Dakota of Western Plains smokes the scented grasses to worship gods.
5. In Hindu temples, people burn sandalwood to possess a divine connection with God.
6. Chewing of the Malay Peninsula treats sweet smell as the sign of good spirits, and pungent or lousy odor is associated with evil spirits.
7. In Colombian Desana, the shaman blows the smoke of sweetly scented tobacco cigars over a girl once she attains puberty. It is performed to recognize her as a member of the civilized adult community.
8. In North Sudan, during the wedding ceremony, the bride and the groom are ritually scented with a blend of cold, masculine fragrance and hot feminine fragrance to ensure nuptial unity and rich fertility.
Views Of Different Cultures On Scent
For instance, the traditional form of greeting, western hugs or kisses in India, are by smelling a person’s head. A famous quote from an Ancient Indian text, “I will smell thee on the head,” is the most generous sign of tender love that tells us about the significance of the smell of Indian people.
Likewise, in Arab countries, breathing the person’s scent while conversing with others denotes friendship and harmony. People of Amazonian Desana have similar body smells, so people with distinctive odors get married in their tribe.
A similar tradition was followed by the Batek Negrito of the Malay Peninsula that restricts sexual intercourse between people with similar aromas. They forbid the people of similar odor from sitting close to each other.
Scent Preferences Of Different Cultures
For the people of Dassanetch of Ethiopia, the cows’ odor is a more pleasing smell than anything else. The scent is associated with fertility and social status, so men usually rinse their hands with cattle urine and smudge their bodies with manure. At the same time, the women apply the butter in their body to smell good and attractive.
In contrast, the Dogon of Mali considers the scent of onion as a more lovely fragrance, so they smear the fried onions all over the body to have an attractive smell.
Scent Preferences Of Arab Nations
People of Arab nations use a wide variety of scents with a distinctive sweet smell. They rub the fragrance of musk, saffron, and rose in their body to feel fresh. They use different fragrances to apply to other parts of the body.
For instance, they use Ambergris, jasmine, and sesame or walnut oil for hairs. Mkhammariyah, a blend of Rose, Saffron, Civet, Musk, and aloe wood, are used to apply on the ears. They scent neck with Narcissus and Ambergris, and sandalwood in armpits.
They apply perfume only when they have private meetings. In public, they avoid perfumes as it is considered to be an act of adultery. The African Bushmen believe the smell of rain is the most divine fragrance in their community.
In most Western countries, people are unaware of their body odor as they use sweet-scented perfumes as soon as they return from the bath. They only prefer smelling good to get rid of the sweat odor. But the members of Amazonian Desana describe the person according to their natural fragrance.
They discriminate against people with a person’s natural aroma. At the same time, the Westerners are unaware of it. Oma Seriri, the term used by Desanas, is to discriminate against people with their natural body smell. They feel odors occur due to emotions and are also related to the person’s fertility, and it is scientifically accurate.
Among people of the Amazonian region, over 60,000 Avon women sell deodorants and perfumes. They do home to home services to increase their business. They also follow the barter system like two dozen eggs are given to buy a bottle of Simpson roll-on deodorant and 20 pounds of the flour for a bottle of charisma perfume.
1. Can Applying A Perfume Elevate Your Social Status?
Yes, the application of fragrance creates a significant impact on your status in society.
2. How To Choose A Perfect Fragrance?
It depends on your choice. If the smell is not overpowering or allergic, you can regularly use it.
3. Why People Apply Scent During The Social Gathering?
People usually apply perfumes during social meetings to possess a good smell and a fresh feel.